An influencer directory for Vienna and Graz brands
It starts with Vienna and Graz micro-creators, tracks what they actually post about, and shows you who's already talking about brands like yours.
Instagram, TikTok and YouTube crawled weekly, from creators with 1k followers up.
Global databases skip the creators you need
You're paying for global databases that barely cover Austrian micro-creators, return stale follower counts instead of genuine interest signals, and leave you manually digging through Instagram to figure out who actually promotes brands like yours.
Three qualified creators before lunch
You open NicheScout, filter for Vienna skincare nano-influencers who've posted about clean beauty in the last 30 days, see which ones follow competitor brands, and message three qualified people who are already receptive.
Not for Fortune 500s running hundred-creator campaigns across six countries, or brands that need creators outside Vienna and Graz in the first six months.
How NicheScout finds interest
A weekly local crawl
We crawl Vienna and Graz Instagram, TikTok and YouTube accounts weekly, indexing profiles from 1k followers up, not just the top tier.
Keyword signals with timestamps
For each creator we scan 90 days of public captions, hashtags and @-mentions for category keywords and brand names. No AI guessing: keyword matches with timestamps, so you see exactly what triggered each signal.
Filters by recency
Filter by keyword recency and competitor-brand follows, not just demographics, so outreach goes to people active in your space in the last 30 days.
Exports with sources
Each export lists the creator's recent relevant post URLs and dates for personalising in your own email tool. NicheScout is a directory, not a CRM, so outreach stays in your hands.
Fair questions before you join
Why would a small directory have better data than Upfluence or AspireIQ, which spend millions on crawlers?
We cover two Austrian cities and refresh weekly, so our Vienna and Graz data stays more current than global tools that snapshot every few months. Linz and Salzburg come next, on the same weekly refresh.
How do I know these 'interest signals' aren't just lucky guesses, or that keyword matching will catch creators who talk about my niche without using exact hashtags?
Signals are strict keyword and hashtag matches from public posts in the last 90 days, timestamped so you see when a creator mentioned 'vegan skincare' or tagged a competitor. It won't catch every nuanced reference, but the export shows the matched snippet so you decide what's relevant.
What stops this from becoming another expensive annual contract I can't escape if my budget changes?
Pricing is monthly per seat with no lock-in, and you can cancel anytime. If your budget drops or a client leaves, you're not paying for seats you don't need.
If I already have 20 local creators I work with, does NicheScout help me expand that list or am I starting from scratch?
NicheScout surfaces new Vienna and Graz creators who match your category but aren't on your radar yet. You keep your relationships and outreach workflow; it widens the top of your funnel with pre-qualified leads.
How do I know you'll actually ship instead of ghosting after collecting emails?
Everyone on the list gets a timeline and progress updates with screenshots. If anything changes, we email everyone immediately so you're not left wondering.
Free to join. One email when it launches.
Questions about the launch
Why only Vienna and Graz at launch?
They have the highest density of small creators and brands, and a tight, accurate two-city directory beats a thin all-Austria one. Linz and Salzburg are next, then Innsbruck.
What exactly is a 'content-level signal'?
A timestamped record that a creator posted content matching your keywords in the last 90 days, such as 'mentioned #cleanbeauty on March 12'. You see the date and the caption snippet that triggered it, so you judge relevance yourself.
What happens to my email after I sign up?
You get one email at launch and optional progress notes at build milestones. No spam, no sharing with third parties, one-click unsubscribe.
Will I be charged anything?
No, the launch list is free. At launch you get pricing details by email and decide then whether to subscribe.
How many creators will a narrow filter return?
We're designing around 10 to 50 results per narrow query, so a list is actionable rather than overwhelming. Two results or two hundred tells you how saturated your category is locally, and you can adjust keywords or widen the date range.
Why nano and micro-influencers instead of mid-tier?
Creators with 1k to 10k followers often have tighter audience trust and lower collaboration costs. We index up to 50k, so you can test mid-tier too, but the discovery gap is biggest at the long tail.